BEATA WILCZEK BAILLY

AI workshops and upskilling for creative teams

Workshops and upskilling programmes that look at AI from all sides: what it actually is, what it can make, where it fails and what it changes for the people who use it. AI is already part of the work; what matters is how teams use it, and on whose terms.

FormatsWorkshops · Upskilling programmes · AI literacy training (EU AI Act). Online or in person, in English or Polish, for groups of up to 100 people.

Best forCreative, brand and product teams adopting AI; organisations meeting EU AI Act literacy requirements; universities and art schools rethinking how they teach.

ExperienceMore than 70 workshops. I have taught AI tools to marketing and design teams.

Education

Programmes

  1. AI Upskilling Masterclass for Creative TeamsHands-on sessions for design, brand and product teams. Participants work with current generative AI tools on their own briefs, compare results and leave with a shared way of deciding what AI is for in their work, and what it is not for.
  2. AI Literacy and the EU AI ActA clear introduction to how AI works, where it fails and how to use it responsibly, designed to support your organisation’s AI literacy measures under Article 4 of the EU AI Act.
  3. Ahead of the Curve: The Psychology of AI ChangeFor leaders and learning teams introducing AI. Why people adopt, resist or quietly work around new tools, what that resistance is telling you, and how to plan change around the people expected to live with it.

AI literacy and the EU AI ActArticle 4 of the EU AI Act asks organisations to take measures that support their staff’s AI literacy; it requires no certificate and no set level. A workshop is one such measure, and I provide the agenda and an attendance record for your documentation.

Executive education and academic rolesFor business schools and executive education providers, I design and teach AI modules for leaders, built on fifteen years in higher education: more than 40 BA and MA courses, a summer programme in Digital Design for the University of Virginia and iXperience, and an MA in Social Design and Sustainable Innovation co-written for SRH Berlin. For academic and teaching roles, a full academic CV is available on request. Request the academic CV →

What people say

Beata’s background in social psychology, combined with her expertise in emerging technologies and sustainability, adds a unique perspective to our work.

Simone Jarmer & Diana Kolbeck, Design Foresight, BMW Group · Leading Minds programme, Munich, 2023